Data Analytics for Nonprofits: What You Need to Know

Nonprofits can leverage the world of data analytics.   Technology is a part of our everyday lives. It enables our communications, keeps us entertained, and even helps boost our productivity. As we use technology, we generate data. Data is everywhere – and companies use this data to help boost Read More

Making the Most of Your Nonprofit’s Website: Understanding the Basics

Engage your visitors through your website.   We’re in the age of tech. Now – more than ever – it’s essential for businesses to have a presence online. If you’re unsure whether or not your website is doing the trick, it could mean it’s time for a refresh. If your website isn’t engaging with your Read More

Two Tax Policies Affecting Nonprofits in 2020

What you should know about tax policies as a nonprofit.   As we begin a new year and a new decade, it’s important that nonprofit’s take stock not only of where they have been but where they are going. Doing so allows us to set new priorities and forge new paths. Public policies at the Read More

3 Effective Donor Retention Strategies for Small Nonprofits

Maintain your donors for a successful nonprofit.   Most small nonprofits can scarcely afford to lose any donors from one year to the next, given the expensive and time-consuming effort that donor acquisition represents. In turn, it makes sense for nonprofits to focus on donor retention to save Read More

Understanding Why and How People Donate

How the public gets motivated to give.   As a nonprofit owner, you rely on donations to keep your operations running smoothly. As such, you’ve probably thought a lot about what motivates people to donate their hard-earned income to a charitable cause. Understanding their motivations can help Read More

How to Keep Your Email Subscribers Engaged

Improve your email marketing strategy.   When your nonprofit sends out emails to interested parties, you may see a variety of responses each time. Although that is normal, if your email list gets smaller and smaller, you need to stop and rethink what you’re doing. Having more people unsubscribe Read More

3 Tips for Maximizing Association Membership

Targeting membership retention.   Does your association rely on membership sign ups? If so, you will understand how valuable it is to target membership engagement and encourage others to support your cause. Although no association is the same and there isn’t one universal strategy, most Read More

2 Ways to Use Infographics to Recruit Volunteers and Tell Your Nonprofit’s Story

Get creative online with infographics.   Sometimes, visuals can speak louder than words. When it comes to your nonprofit, you want to be sure you’re sparking emotion and empathy in each post, encouraging followers to support your mission. To help put your nonprofit out there and stand above the Read More

Best Practices for Converting Volunteers to Donors

Don’t miss the opportunity to turn your volunteers into donors.   It’s not uncommon for nonprofits to look at volunteers and monetary donors differently. Both provide tremendous value and allow an organization to reach goals and obtain its mission. Often, nonprofits will target these donor Read More

Tips for Recruiting Volunteers this Winter

Attract valuable volunteers this season.   Even though spring is right around the corner, winter isn’t over yet. With warmer days ahead, people are potentially thinking about doing more with their time. As a nonprofit owner, it’s essential that you leverage the right tools to reach out to Read More